Generative AI

Volume 14, March 2024

Gen AI, the next generation of artificial intelligence, is poised to revolutionize the future of work. With advanced capabilities in machine learning and adaptability, we are aware that Gen AI can enhance productivity and automate routine tasks; however, its broader potential lies in reinventing processes across the entire value chain. Gen AI is democratizing business process redesign, giving everyone—from assembly workers to customer service agents to lab scientists—the power to reshape their own workflows. As Gen AI matures, it will make our current levels of productivity seem quaint while changing—at the deepest level—the way businesses innovate, make decisions, and organize themselves. Preparing for this shift involves cultivating a workforce adept at AI technologies and fostering a balance between human creativity and machine efficiency. Leaders who understand the scale of the opportunity Gen AI presents and begin deploying Gen AI safely today stand to gain more than the usual “first-mover advantage.”

In this edition of our magazine, we uncover invaluable insights around how Generative AI can change the game while reinventing business processes across value chain, and how we can all come out ahead – as businesses, as leaders and as people.